What we discussed in the epsisode:

  1. Measuring is the backbone of testing [00:48]
  2. Get your metrics in place and measure effectively [01:57]
  3. The importance of testing one element at a time [03:19]
  4. The role of control leads [04:29]
  5. Testing for the sake of testing [06:08]

This week guest

Kim Barrett is the host of The Kim Barrett Show Podcast. A world-renowned Social Media Marketer focusing on Facebook, he is also an international best selling author, speaker and trainer. Having taught marketing around the world and helping businesses grow to 6 and 7 figures, his agency, Your Social Voice, now helps businesses get heard on social media, and most importantly, build engagement, generate more leads and more sales.

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    Kim Barrett is a world renown Social Media Marketer, focussing on Facebook. He Is an International Best Selling Author, Speaker and Trainer, having taught marketing around the world and helping businesses grow to 6 and 7 figures.